On a healthcare website, the brand and the site do the same job: they tell someone looking for care or coverage who the organization is and how to reach it. The seven agencies below each show healthcare work on their own websites, for health systems, health plans, health nonprofits and new coverage brands.
How to choose
When several hospital sites need one face
Perficient's healthcare case folds two dozen separate websites into one, with a regional switch so each location keeps its own details under a shared brand.
When the brand is new to the market
Bounteous and Slalom both show launch work for new healthcare brands. Bounteous built a first marketing site and provider finder, and Slalom wrote brand guidelines and produced printed collateral.
When awareness and enrollment have to rise together
Isadora Agency publishes enrollment and branded search figures for a healthcare client whose campaign and landing pages it ran alongside fixes to the existing site.
When the site serves staff as well as the public
Merkle's healthcare case is an employee intranet for an academic medical center, rebuilt on Sitecore with new search and navigation.
Brand work and website work arrive in different orders
The healthcare projects on this list start from different places. Credera redesigned a cancer nonprofit's main site on top of new branding that already existed. Bounteous built Peoni Health's first marketing site and provider finder as the company introduced a new brand, and Slalom wrote the brand guidelines for a new pharmacy venture ahead of its launch.
For a buyer, the order matters because it decides who owns the messaging. When the brand is still moving, a firm that can write positioning and design the site together saves a second round of page rewrites.
Several firms here bring platform engineering to healthcare sites
Perficient and Bounteous both show CMS-heavy public sites for healthcare clients: a Sitecore XM Cloud migration of more than 4,800 pages, and a Drupal build with a searchable provider database. Merkle's case is internal, an intranet rebuilt on Sitecore for a health system's employees. Those projects suit organizations whose sites carry thousands of pages and long physician or location listings.
A smaller brand refresh, with one location and modest content, rarely needs that depth.
What a healthcare website design project costs
Healthcare website projects are usually scoped through discovery before a quote. On Isadora's own inquiry form, website and product design budgets start at $95K, and the highest band is $401K and above. Branding and identity starts at $35K.
In healthcare, scope grows with the number of locations and service lines, provider directories, content migration from older sites, accessibility work and how much brand strategy is bundled in. A proposal that prices brand work separately from the build and migration is easier to compare across firms.